Deny Deflect Demean Destroy (NoKings XXX) Track

Deny Deny the provable. Deny what's on video. Deny what witnesses testified to under oath. The genius of shameless denial is that it doesn't need to be believable — it just needs to give supporters permission to disbelieve what they saw. The election wasn't stolen. The deportee had a criminal record. The court order was followed. Repeat it confidently enough and a significant portion of the population will choose it over reality.

Deflect When denial isn't enough, change the subject loudly. Release the MLK files. Post an AI video of Obama being arrested. Start a tariff war. Announce something outrageous at 2am. The deflection doesn't need to be coherent — it just needs to be louder than the original story. Flood the zone until the thing you needed buried is three news cycles back.
Demean Attack the person, not the argument. The judge is corrupt. The journalist is a hack. The protester is paid. The victim is a criminal. Alex Pretti was called a domestic terrorist. A pastor was pepper-balled in the face. Demeaning discredits the messenger so the message can be ignored — and signals to supporters that cruelty toward the right targets is celebrated.
Destroy When the first three fail — destroy. Pull the university's funding. Revoke the law firm's contracts. Investigate the judge. Deport the activist. Fire the inspector general. Make the cost of opposition so visible and severe that the next person considering resistance does the math and goes quiet.

You don't have to destroy everyone. Just enough that everyone else gets the message. That exhaustion is not a side effect. It is the point.